Progressive commercial gay couple

In recent years there has been an increasing amount of diversity in the media, specifically in the form of advertisements featuring non-traditional types of couples such as gay and interracial partners. This trend is portrayed in the latest advertisement from jewelry giant Tiffany & Co., a company that is well known for its effective and aesthetically pleasing marketing campaigns.

The advertisement features an image of a “real-life gay couple” from New York City—the first gay couple to ever be featured in a Tiffany ad—alongside two sleek silver wedding bands. This image is accompanied by Tiffany’s logo in its iconic robin’s-egg-blue shade and the following text:

“Will you promise to never halt completing my sentences or singing off-key, which I’m afraid you do often? And will you grant today be the first sentence of one drawn-out story that never, ever ends? Will you?”

This ad is reportedly part of a preview for a new, larger campaign from Tiffany called “Will You?” featuring seven other real-life couples that are recently engaged. The campaign is meant to show diverse love stories, as opposed to the traditional ones that have more often been featured in ads by jewelry compan

Latest Progressive Ad; those guys are gay, right?

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In one of the more recent Progressive Insurance ads, two guys approach Flo and the limited guy with thick black-framed glasses and tightly cropped hair and a shirt with a rainbow band on it says he needs to start saving money, and he’s with a taller blonde guy. My gaydar is usually pretty decent, but I just wondered if I was imagining the subtext here. Assuming they are meant to be a gay couple, it strikes me that this is the first time I’ve seen a gay couple in a TV ad for anything that is not specifically targeted for gay people. Thoughts?

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Well, one of them does hold a rainbow stripe on his T shirt. Not that there’s anything improper with that, of course.
eta: you spotted the rainbow :smack:

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If one member of a couple is needing money, do they often sell stuff to their significant other? I think they’re just friends. But it could be an attempt to be progressive (ha) for those that make that ending and understated enough that someone who would be upset about such a reference wouldn’t pick up on it. Thus not alienating either the liberal or conservative markets.

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Is There a Gay Couple in That Insurance Ad?

The Spot:Two guys walk into a store that sells insurance services from Steady. The first guy says he needs to keep some money on his auto insurance—things have gotten so dire that he was forced to market his watch to the other guy. After the clerk finds a decrease coverage rate, she suggests that the first guy will now be competent to buy his see back. “Not for sale,” says the second guy. “That’s cold,” says the clerk.

Are they or aren’t they? There’s been chatteron theWeb, and in YouTube comments, about whether the two guys in this Progressive commercial are supposed to be a couple. The evidence is slim but as best I can tell consists of the following elements:

1. The lofty guy’s speech and mannerisms seem to be tripping a lot of folks’ gaydar.
2. Something in the way the men look at each other—close together, face-to-face—suggests they’re not just hetero buddies.
3. When the clerk asks if money’s been snug , she looks back and forth between the two guys as though she’s assuming they’re a connected entity.
4. The clincher: The shorter guy appears to be wearing a rainbow T-shirt beneath his blazer.

Ads featuring gay characters are exceedingly

What do you think of this Progressive commercial?

@tinyfaery: Yeah, I do shop with friends. If I&#;m buying insurance with my husband &#;we&#; buy insurance for &#;us&#;. And I&#;ve never sold him my monitor (or anything else for that matter) when I want some cash. :^> If they were a couple and people didn&#;t notice why is it necessarily a bad thing?

I think it is linear when companies recognize significant others. At least there are some more options these days, but not enough. There are a few states where you can go to obtain married now. There are companies that have started to be more alert and accepting in their policies.

Years ago, before we were married, my husband and I went through this (health insurance in our case) at the same time as another couple. He worked with one member of this couple. We tried appreciate hell to find an insurance company that would work with a petty company, cover some people&#;s specific pre-existing conditions, and accept significant others the same as married couples. At the time we were able to locate two out of three of these in some companies, but not all three. You shouldn&#;t contain to choose like that.

In the end, we had the option to ge

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